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Revenue Growth & Retention

Pipeline generation is getting harder and more expensive. Most organisations already hold the relationships they need to grow: the opportunity is in strengthening them and connecting them deliberately, across teams and with partners.

 

We call this the Carbon Principle. Our programmes help teams release that value through Connections to Clients, our network-led approach to new business.

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Connections to Clients Programme

Our flagship 10 to 12 week programme.

 

Teams turn the relationships they already hold into qualified new business, then build presence in the markets they want next.

 

This programme includes:​

 

  • Connection Audit: Connection Profile, Connection Scorecard, questionnaire, CRM review and findings presentation

  • The Connected Advantage: full-day masterclass

  • Connected Accounts: half-day workshop on priority accounts, with colleagues and partners

  • Connected Markets: half-day workshop on entering new networks

  • 1:1 coaching for every participant

  • Connection Routes, the Connection Log and the Connection Dashboard

  • Milestone reviews and an end-of-programme results review

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Outcomes:
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  • More introductions, and more of them converting to meetings

  • Earlier access to senior decision-makers on priority accounts

  • Joint pipeline with colleagues and partners on shared accounts

  • A presence in new Target Networks, with qualified conversations started

  • A measurable weekly habit of network-led selling, with ROI tracked from a baseline

 

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Connections to
Clients Express

A shorter route to early pipeline from the relationships your team already holds.

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This programme includes:

 

  • Connection Audit

  • The Connected Advantage masterclass

  • Connected Accounts workshop

  • Group follow-up sessions

  • The Connection Dashboard

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Outcomes:
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  • Introductions requested and Dormant Relationships reactivated within 30 days

  • New early-stage pipeline on priority accounts

  • A Connected Account Plan for each priority account

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Team Meetings / Events

A 60 to 90 minute keynote that reframes networking as a commercial skill.

 

​This keynote includes:

 

  • The Carbon Principle

  • The Network Portfolio: Active, Dormant, Latent and Target

  • A quick-wins plan for the next 30 days

  • Optional follow-on workshop

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Outcomes

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  • Networking seen as a commercial skill, not an extra

  • Every attendee leaves with one relationship to reactivate and one introduction to request

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Personalised Service

Executive coaching for revenue leaders, such as CROs and sales directors.

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Includes:
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  • Your Connection Profile and Connection Scorecard

  • Private 1:1 coaching

  • A senior access plan for priority relationships

  • Ongoing accountability

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Outcomes:
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  • Stronger relationships with the senior people who shape your growth

  • A clear plan for your own network and influence

  • Leaders who model network-led selling for their teams

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Licensing
Solutions

Run Connections to Clients in-house with your own facilitators.

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Includes:
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  • Full programme materials: decks, facilitator guides and participant workbooks

  • Train-the-trainer programme

  • The digital tools and measurement dashboard

  • Sector-exclusive licensing available

 

Outcomes:
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  • The programme delivered at scale by your own people

  • Consistent results tracked across teams and regions

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Connection
Audit

An evidence-based assessment of your team's relationship capital and where new business is being missed.

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This programme includes:

 

  • Connection Profile and Connection Scorecard for each participant

  • Connection Audit Questionnaire and CRM data review

  • Stakeholder interviews

  • Findings presentation with priority accounts and next steps

  • Optional move into the full programme

 

 

Outcomes:

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  • A clear picture of where new business is hiding in your existing network

  • A baseline to measure future growth against

  • Agreed priority accounts and next steps

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All Digital Experience

Coming soon.....

Online Business Meeting

CTO, Verizon Enterprise, EMEA

“Since introducing TCL's revenue growth solution six months ago we have generated over £10m of new pipeline specifically from activities related to the programme. We have seen a turnaround in the team’s attitude to generating new leads through referrals. In fact, it has impacted how they view everything from marketing campaigns to hospitality to handling queries, since they are now constantly looking for opportunities to generate goodwill and opportunity in their relationships.”

Matthew Cheung,

CEO, ipushpull

“The Connection Lab made me far more intentional about how I build and nurture my network. I’m now proactively giving, asking, and connecting in ways that are already leading to new business meetings. Personally, it’s helped me reconnect with friends I hadn’t spoken to in years — I even organised a university reunion.
 
The structure, the lists, and the simplicity of the approach genuinely changed how I think about relationships. I’d never have considered ‘networking training’ before, but this has shown me just how powerful a thoughtful, human approach can be.”

Head of Enterprise Acquisition Sales, Telefonica O2  (UK)

“In the last 6 months, we have increased our pipeline coverage from 2 x to 4 x and can attribute this rapid growth to the work we’ve done with TCL to generate referrals.

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We’re in a completely different place now and TCL has been instrumental in helping us make this change.”

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